James T. Kirk once stated, “Risk is our business.” That’s the entire point of this starship. We boarded her because of that.”
The 90-year-old performer gave life to the legend corporate captain more than 50 years later. He decided to take this risk and traveled to the stars in a different setting than his fictional opponent. William Shatner, in doing so, is causing the world’s collide or at least allowing parallel universes to coexist – the utopian space vision of Star Trek and the commercialized scene of “space”.
At dawn on Wednesday, when Shatner boarded Jeff Bezos’ Blue Origin NS-18 in Texas, his small step into this craft created the ultimate cross-border story of our time one.
It’s about space exploration and capitalism, as well as fairness and the billionaires. It is also about pop culture marketing, entertainment, nostalgia and hope.
“What will it be like to see there?” Anderson Cooper, CNN’s Anderson Shatner, was baffled by his answers when he spoke to him last week. A valid question is: What will he see on the court?
It will be a complicated fusion of human dreams, technology and hope, bragging, cash and space travel to improve our concept. All of these are carefully planned by a company which has been harshly criticized.
Are all these things suitable for Star Trek’s “Star Trek”?
“Trek”, which debuted in 1966, has been a part of one of the most varied casts of all time. It has grown into an intricate cross media world, full of traditions, subtleties and rules.
Humans avoid cannibalism. Money, like hunger and poverty are usually out of date. Greed is an abnormal behavior. The most sacred principle is non-interference with other culture. The Planetary Alliance is the space United Nations of Star Trek. This field is synonymous with exploration and not dominance. In short, unlike many people now.
Humans first stepped on the moon 47 days after the end of the original series. The support of vocal fans helped “Star Trek” gain more support in the following half century. This led to space exploration, making it an ideal platform for storytelling. “Trekking,” still one the main carriers of the future culture in aerospace, is a stronghold. Nichelle Nichols played Lieutenant Uhura and was an ardent advocate for NASA’s recruitment of Americans of color.
Although the vision is evolving, it remains utopian. However, Star Trek: Discovery and Star Trek: Picard are more grounded than their predecessors. In all of these storytellings, one thing remains constant: human space travel will be a vehicle for morality and kindness that elevates the galaxy, not plunders it.
These companies include Blue Origin, Elon Musk’s SpaceX and Richard Branson’s Virgin Galactic. The brands of these companies do not depend on the country, but the company. These companies tell us that space travel is not just for scientists and diplomats but also for you and I. Also, let’s say that you and I have hundreds or thousands of dollars worth of idle funds.